Hirono × Harry Potter: the Pop Mart series taking TikTok by storm
By Léna, co-founder & Art Director at swap-iit
⏱️ Reading time: ≈ 5 mins
If you’re spending time on TikTok at the moment, you’re bound to have seen it: the Hirono × Harry Potter collaboration from Pop Mart. And let me tell you, at home, with Eliot collecting Hirono figures, we’re keeping a very close eye on it. 👀⚡
The problem? It’s not yet available in France, and when you search for it, you end up on the US page. So here’s everything we know so far.
Contents
- What is Hirono? (a quick reminder)
- Hirono × Harry Potter: the perfect crossover
- The 12 figures in the series
- Release date and availability in France
- Prices: what we know (and what we don’t know)
- How to get hold of it without getting ripped off
- And how about completing the series (and dealing with duplicates)?
- FAQ: Hirono × Harry Potter
What is Hirono? (a quick reminder)
Hirono is: a little character with a wistful gaze, full of poetry and emotion, with a genuine story behind it. Less ‘pop and colourful’ than a Labubu, and gentler and more introspective – that’s what gives it its charm and its incredibly devoted community (Team Hirono, we see you 💛). It’s actually the series that Eliot collects, so for us, Hirono is a bit of a sacred thing!
Hirono × Harry Potter: the perfect crossover
Take Hirono’s nuanced world, immerse it in the magic of Hogwarts, and you get one of the most eagerly awaited crossovers of the year. Hirono’s soft, slightly nostalgic aesthetic fits surprisingly well with the Harry Potter atmosphere. Both share that ‘mellow, magical, slightly melancholic’ feel. It’s exactly the sort of Pop Mart collaboration that drives collectors (and TikTok) absolutely wild.
The 12 figures in the series
The series features 12 characters, each reimagining a cult figure from the franchise. On the programme:
- Harry Potter & the Sorting Hat
- Harry Potter & Hedwig
- Harry Potter & Quidditch
- Ron Weasley
- Luna Lovegood
- Albus Dumbledore
- Severus Rogue
- Rubeus Hagrid
- Sirius Black
- Draco Malfoy
- Dobby
- Lord Voldemort
Mini format (approx. 7.8 to 10.6 cm), made from PVC/ABS with metal details, perfect for little magical accessories. And as is often the case with Pop Mart, keep your eyes peeled: these series regularly hide a rarer secret figure (to be confirmed for this one).
Release date and availability in France
This is THE sticking point. The official launch on the US website is scheduled for 8 October 2026. However, no French release date has been confirmed at this stage, which is why your searches redirect you to the US page. The best thing to do is keep an eye on the official Pop Mart France website (popmart.com/fr) and the official social media accounts, where the French release date will be announced. As soon as we know more, we’ll update this article. 📌
Prices: what we know (and what we don’t know)
The price in France has not yet been announced. As a rough guide, Pop Mart blind boxes of this type generally cost around €10–15 per box, but as long as this isn’t official for France, treat this as a mere estimate, not a figure set in stone.
How to get hold of it without getting ripped off
A collaboration this trendy = a magnet for counterfeits, unfortunately. A few tips:
- Wait for the official French release rather than rushing to buy from dodgy sellers who ‘already have it’.
- Use reliable sources: our guide to where to buy blind boxes in France lists the safe outlets.
- Be wary of prices that are too low before the official release: that’s the number one warning sign.
- When it comes to licensed collaborations such as Harry Potter, fakes are rife: bear in mind our anti-counterfeit tips (see ‘real or fake Labubu’ – the principles apply to all brands).
And how about completing the series (and dealing with duplicates)?
Twelve blind box figures – you know the drill: you’ll end up with duplicates before you get your favourite Dumbledore. 🙃 That’s where we come in: swap-iit lets you swap your Hirono × Harry Potter duplicates for the characters you’re missing, safely, rather than buying endless boxes.
We’re launching in a few days’ time, just before the Hirono × Harry Potter wave. The waitlist is still open: the first 500 people to sign up will receive a lifetime Founder badge and priority access. 💛
FAQ: Hirono × Harry Potter
When is the Hirono × Harry Potter series coming out in France?
The French release date has not yet been officially announced. The launch on the US website is scheduled for 8 October 2026; for France, keep an eye on the official Pop Mart France website, where the date will be announced.
How many figures are there in the series?
12 characters, each inspired by a figure from the Harry Potter series (Harry, Ron, Luna, Dumbledore, Snape, Hagrid, Dobby, Voldemort…), in Hirono’s style.
How much does the Hirono × Harry Potter series cost?
The price in France has not yet been announced. Pop Mart blind boxes of this size generally cost around €10–15 per box, but this is yet to be officially confirmed for France.